Sales and Marketing Manager

Job Description

Tasks and Responsibilities :

Business Development :

• Identify new business opportunities in the electroplating chemicals market.
• Build long-term relationships with potential clients and existing customers.
• Analyze market trends and estimate customer demand to develop effective sales strategies.
• Conduct market research to understand customer needs and preferences.
• Conducting market research for new clients and obtaining feedback from clients to improve existing products.
• Develop and manage yearly and quarterly marketing plans and budgets
• Manage the sales and marketing budget efficiently, ensuring maximum return on investment
• Track expenses and report on budget performance regularly
• Provide timely and accurate information to potential buyers, addressing inquiries and concerns

Sales and Marketing :

• Plan and execute effective sales and marketing strategies to promote electroplating chemicals products.
• Manage the sales cycle from prospecting to closure, including price negotiation and quotations.
• Build and maintain strong relationships with clients and business partners.
• Monitor and report sales performance regularly.
• Utilize data-driven insights to make informed decisions on pricing and positioning

Project Management :

• Project management for contract execution and customer orders.
• Coordinate with warehouse & lab departments to ensure timely delivery and quality products that meet standards.

Reporting and Analysis :

• Collect and analyze sales data to create reports on sales performance and sales projections.
• Provide recommendations to improve the effectiveness of sales and marketing strategies.

Lead Management & Client Pitching :

• Build the client database and identify key contracts
• Engage prospects through multiple channels to generate new sales leads
• Regularly attend industry events, network and build industry relationships
• Organize and make sales activities
• Produce detailed proposals and presentation materials for client
• Carry out sales activities of the company’s products to prospective customers
• Conduct visits to prospective customers
• Achieve sales targets set by the company
• Participate in training/seminars provided by the company
• To maintain client relationships by providing support and information.
• Ensure prompt response to enquiries/or resolution to customer complaints
• Proactively maintain and enhance relationship with clients
• Assist in meeting sales targets for the sales team

Leadership :

• Lead and motivate the sales and marketing team to achieve individual and collective goals
• Provide guidance and training to enhance team performance
• Contribute insights to the development process especially in chemical industry

Requirements :

• Bachelor’s degree (S1) in a relevant field such as Chemistry, Chemical Engineering, Business Management, Marketing or related field.
• Max. 40 years old
• Minimum 5 years of experience in sales and marketing in the chemical or manufacturing industry, particularly in the electroplating field, would be advantageous.
• A strong business development background in developing chemical industry especially in electroplating
• Proven successful marketing plan development and implementation skills are essential
• Ability to develop and articulate strategy, able to drive translation of strategy into successful tactics and execution
• Demonstrated ability to think strategically and develop effective sales and marketing strategies
• Attention for detail, highly organized and multi-tasking to handle several campaigns and timelines simultaneously
• Strong negotiation skills and effective budget management capability and accountability
• Strong project management skills with ability to recognize, adapt and respond to changing market and business environments
• Possess strong sense of accountability, ownership, adaptability, initiative and execution
• Preferably experienced in chemical manufacturing or electroplating
• Excellent verbal and written communication skills, with the ability to articulate complex concepts clearly
• Proven leadership experience with the ability to inspire and guide a sales and marketing team
• Strong commitment to customer satisfaction and building lasting relationships
• Ability to analyze market trends, data, and consumer behavior to make informed decisions
• Willing to travel or be based in Sunter